WordPress

WordPress Performance Optimisation

Faster load times for better rankings

Is your WordPress site too slow? I optimise load times, Core Web Vitals and ensure measurably better performance. Über 16 Jahre Erfahrung mit WordPress-Optimierung.

Why is WordPress performance so important?

Slow websites lose visitors and rankings.

Google has officially confirmed it: loading speed is a ranking factor. Since the introduction of Core Web Vitals in 2021, performance is more important than ever. A delay of just one second can reduce the conversion rate by up to 7%.

WordPress itself is not slow – but many themes and plugins are poorly optimised. Oversized images, non-minified CSS/JS, missing caching strategies and inefficient database queries unnecessarily slow down WordPress sites.

I systematically analyse your website and optimise all performance bottlenecks. The result: faster load times, better Core Web Vitals and more satisfied visitors.

  • Better Google rankings through page speed
  • Higher conversion rate with faster pages
  • Fewer bounces thanks to short load times
  • Optimal Core Web Vitals (LCP, FID, CLS)
  • Better mobile performance
  • Lower server costs through optimisation

My Performance Optimisations

  • Image optimisation & WebP conversion
  • CSS & JavaScript minification
  • Caching strategies (browser, page, object)
  • Database optimisation & cleanup
  • CDN integration
  • Lazy loading implementation
  • Core Web Vitals optimisation

Performance Optimisation Services

Comprehensive optimisations for your WordPress website

Image Optimisation

Conversion to WebP, lazy loading, responsive images and automatic compression.

Code Optimisation

Minification, combination and defer/async loading of CSS and JavaScript.

Caching Setup

Configure browser caching, page caching, object caching and opcode caching.

Database Optimisation

Cleanup of revisions, spam, transients and index optimisation.

CDN Integration

Setup and configuration of content delivery networks for global performance.

Core Web Vitals

Optimisation of LCP, FID and CLS for best Google ratings.

Performance Optimisation Packages

One-time optimisation for lasting improvements

Basic Optimisation

  • Performance analysis
  • Image optimisation
  • Caching plugin setup
  • Basic database cleanup
  • CDN integration
  • Code optimisation

For smaller websites with basic performance issues.

Professional

Popular
  • Everything from Basic
  • CSS/JS minification
  • Lazy loading implementation
  • CDN integration
  • Core Web Vitals optimisation
  • 4 weeks support

For business websites and online shops.

Enterprise

  • Everything from Professional
  • Theme code optimisation
  • Query optimisation
  • Server-side optimisations
  • Performance monitoring setup
  • 3 months support

For large websites with high traffic.

Request a non-binding quote

Frequently asked questions about performance optimisation

This depends on the starting state. Typically we achieve improvements of 40-70% in load time. I carry out a PageSpeed test before optimisation and document the improvements. In some projects we have reduced load time from 8 seconds to under 2 seconds.

Most optimisations remain permanently. Caching settings, image optimisation and database cleanup are independent of WordPress updates. With theme or plugin updates, some optimisations may need to be readjusted. That is why I recommend ongoing WordPress Maintenance.

Before every optimisation I create a complete backup. I test all changes thoroughly. If problems should occur, I can revert to the original state within minutes. With my experience I know exactly which optimisations are safe.

Core Web Vitals are three performance metrics that Google uses for ranking: LCP (Largest Contentful Paint), FID (First Input Delay) and CLS (Cumulative Layout Shift). These measure how fast content loads, how responsive the page is and whether elements jump when loading. Good values improve rankings. More on my WordPress Security page.

Even for predominantly Swiss visitors, a CDN offers advantages. It reduces server load and improves load times through optimised delivery of static assets. For international visitors, a CDN is essential. I help with evaluation and setup. See also Plugin Development for custom solutions.

Related Services

WordPress Maintenance

Regular care and updates

WordPress Security

Protection against hackers and malware

Plugin Development

Custom WordPress plugins

PageSpeed Optimisation

General PageSpeed services

Request performance optimisation

Let us make your WordPress website faster. I will get back to you within 24 hours.

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