GEO

AI Optimisation for Websites

Generative Engine Optimization (GEO) is the new SEO. Optimise your website for AI search systems and get cited in AI answers.

  • GEO analysis of your website
  • Schema.org & structured data
  • Optimise FAQ sections
  • Measurably increase AI visibility

Request GEO consultation

100% kostenlos & unverbindlich

What is AI Optimisation (GEO)?

Generative Engine Optimization prepares websites for the new era of AI search.

While classic SEO targets Google rankings, GEO focuses on ensuring that your website content is found, understood and cited by AI systems such as ChatGPT, Perplexity, Claude or Google Gemini. As more users rely on AI assistants for research, GEO is becoming a decisive competitive advantage.

My GEO Services

AI Audit

Analysis of your current AI visibility and identification of optimisation potential.

Schema.org Implementation

Structured data for better interpretation by AI systems.

Content Optimisation

Restructuring content into AI-friendly formats.

FAQ Strategy

Development of question-and-answer content that AI prefers to cite.

Monitoring

Tracking your mentions in AI answers.

Training

Training your team for AI-optimised content marketing.

How Do You Get Cited in AI Answers?

AI systems select sources according to specific criteria. Here is how to increase your chances:

What AI prefers
  • Clear, factual statements
  • Structured data (Schema.org)
  • FAQ formats with direct answers
  • Current, regularly maintained content
  • Authoritative sources with expertise
What AI avoids
  • Vague, ambiguous phrasing
  • Pure sales text without added value
  • Outdated or contradictory information
  • Thin content without substance
  • Technically inaccessible pages

The GEO Optimisation Process

1
Analysis

I review your current AI visibility and identify quick wins as well as long-term measures.

2
Strategy

Based on the analysis, I create a tailored GEO roadmap for your website.

3
Implementation

I implement technical optimisations and update existing content for AI systems.

4
Monitoring

Ongoing monitoring of your AI mentions and continuous optimisation.

Frequently Asked Questions about AI Optimisation

Through structured data (Schema.org), clear FAQ sections, authoritative content and mentions on other websites. AI systems prefer sources that are perceived as experts.

SEO gets you into Google rankings. AI optimisation (GEO) ensures that ChatGPT, Perplexity and others cite you as a source. Both complement each other – many measures help with both.

Technical optimisations often take effect within a few days. Content changes take 4–8 weeks until AI systems process them. Building authority takes months.

Yes, especially for local service providers and niche experts. AI systems answer questions like "Who is the best web developer in Basel?" – if you are mentioned there, you win customers.

Currently: ChatGPT (largest user base), Perplexity (growing), Google Gemini (integrated in search), Claude and Microsoft Copilot. I optimise for all major platforms.
GEO

AI Optimisation for Websites

Generative Engine Optimization (GEO) is the new SEO. Optimise your website for AI search systems and get cited in AI answers.

  • GEO analysis of your website
  • Schema.org & structured data
  • Optimise FAQ sections
  • Measurably increase AI visibility

Request GEO consultation

100% kostenlos & unverbindlich

Ready for the AI future?

Have your website optimised for ChatGPT & Co. and win new customers through AI channels.

Request GEO consultation